CausalFunnel Ads Optimizer Platform

CausalFunnel A_B Test Platform

Boost Your ROAS with CausalFunnel Technology

Here at CausalFunnel, our Ads Optimization tech is designed to improve your ad performance, helping you drive more leads and conversion, increase sales, and improve ROI all at the same time. Whether we’re optimizing your ads keyword  or refining ad copy, our AI-driven solution is able to empower businesses to reduce keyword costs, improve targeting, and increase conversion. CausalFunnel proprietary keyword crawlers combined with our explore and exploit AI take your ads campaigns to the next level of growth by optimizing every aspect of your ads campaigns.

Ads Optimizer Components

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Ads Account Audit

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The tool can provide an extensive audit of an existing account making sure there are no inefficient procedures. 

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The platform takes care of everything from negative keywords and ad groups to better conversion goals and competitor analysis. 

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For new accounts, the platform makes sure that ads setup is conforming to the most efficient strategies.

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Dynamic Ad Copy Customization

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CausalFunnel platform can enable automatic customization of ad copy based on your unique user segments. 

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The AI tool increases the relevancy of the ads and drives better performance with more engaged leads.

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Ad copy tool enhances click-through rates by dynamically adjusting ad copy for different user segments. 

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CRM Sync and Offline Conversion

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The technology captures visitor data during their interaction with your ads and syncs this information with your CRM. 

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This builds and nurtures a qualified lead database to set your sales team up for success. 

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The platform also has the capability to push offline conversions to your ppc channels including Google, Meta and more. 

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Explore and Exploit AI

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The Ads Optimizer tool doubles down on niche strategies that work while simultaneously exploring for new niches. 

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The tool dedicates time to what is working now, and prepares for what will work best in the future. 

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The algorithm is comparable to the Bandit Strategy used in reinforcement learning algorithms.

Platform Capabilities

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Full Account Audit

The audit tool takes care of all aspects of and ads setup: negative keywords, ad groups, conversion goals, competitor analysis, landing pages and more.

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Behavior-Driven Engagement

The CausalFunnel AI can track key user behaviors such as time spent on page, exit intent, and browsing patterns of your visitors. This tool engages visitors at critical moments with personalized offers, unique to their persona in order to increase the likelihood of conversion.

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Customized Keyword Crawlers

The platform’s customized crawlers combine the user segment with the buying intent to create ad copies that are highly relevant and effective.

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Efficient Ads Strategies

The tool’s explore and exploit strategy makes sure that all your ads dollar are going towards finding new niches and doubling down on existing working strategies in a highly efficient manner

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Success Stories

User incentives have been very effective for our customers. Here are some case studies that demonstrate the effectiveness of the AI based incentives. 

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2X Boost in online order numbers

CausalFunnel’s intent prediction with timely nudges targeting the two personas increased the number of orders by 200%!

BasinSports

81% Increase in conversion

CausalFunnel’s intent prediction with timely nudges targeting the two personas increased the number of orders by more than 81%.

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1.3X Increase in YoY Revenue

Using CausalFunnel platform, Leightworks is able to increase their revenue by 27% year over year!

Get Started Today:

Ready to boost your user engagement with A/B test? Start using our dashboard now and begin your journey to success! Your website’s success starts with giving users the personalized experiences they want. With our dashboard, you’ll have all the tools you need to make your website the best it can be. Let us help you unlock all the possibilities!