SOLUTIONS

Anonymous Visitor Conversion

The goal of the anonymous visitor conversion product is to discover your lowest performing user clusters that we call personas and convert them via various incentives or persona nudges. Our AI is highly customized to your store hence it goes beyond the usual user cluster attributes such as geo-location, campaign parameters, referrers, marketing channels etc. Once new user clusters or personas are discovered, the product deploys A/B tests to convert them via various incentives. All this process can be controlled via our Persona Nudge Customization dashboard.

Persona Nudge Customization Dashboard

Our cutting-edge Persona Nudge Customization Dashboard can create personalized messages that really connect with your audience, driving up engagement and sales. Using our proprietary DeepID we are able to distinguish between returning and new anonymous visitors. Besides the usual user attributes, the AI discovers newer ones to boost personalization further
Empowerment Through Customization
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Tailored Nudges for Every Visitor

Craft personalized nudges to suit different types of visitors on your website:

  • Welcome first-time visitors with warm messages tailored to their first-time experience.
  • Easily customize nudges to match your business needs with the visitor type.
  • Keep your returning visitors engaged with targeted offers and incentives.
  • Add differentiating features such as geo-location, referrer, UTM parameters, marketing channel, affiliates, and much more.
  • Discover new clusters/personas of visitors using our customized AI solution that goes beyond usual features mentioned above.

Customize Nudge Elements with Ease and A/B Test

Fine-tune every detail of your nudges effortlessly using our intuitive tools:

  • Choose from a range of templates or create your own eye-catching designs.
  • Craft compelling text that motivates users to take action.
  • Generate unique discount codes to sweeten the deal for your audience.
  • Simplify code copying with a single click for users.
  • Adjust text and background colors to match your website's branding seamlessly.
  • Control layout settings for perfect placement and visibility.

Smart Settings for Nudge Management

Take charge of your nudge strategy with advanced parameter settings:

  • Define when to display nudges based on the number of page visits, button clicks, or other such activities.
  • Set thresholds for user inactivity to determine when nudges should appear or let the AI work its magic.
  • Specify which website pages should show or hide nudges for a personalized experience for different user personas.
  • Trigger nudges based on traffic sources like Google search, Facebook, or Instagram.
  • Create urgency with timers or countdowns for limited-time offers, prompting immediate action, etc. and A/B test the messaging.
  • Or let our AI decide the best strategy, messaging, timer, and discover new clusters.
Seamless Integration and Effortless Management
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Our dashboard is easy to use and fits smoothly into your workflow, making it simple to create and manage nudges:

  • Simple Interface: Our platform is easy to navigate, even if you're new to customization tools.
  • Live Previews: See your nudge designs in real time to make sure they look just right before you launch them.
  • All-in-One Management: Keep track of all your nudges from one place, so you can easily see how they're doing and make changes.
Persona Performance Insights

See how well your persona nudges are working with our Persona Performance section. Here, you’ll find clear stats and graphs that show how your nudges are doing over time, so you can understand their impact easily.

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Key Metrics Tracked:

  • Nudge Engagement: See how much people are interacting with your persona nudges, like how many clicks they get and if they lead to sales.
  • Effectiveness by Segment: Find out which types of users respond best to your nudges, so you can target them better.
  • Conversion Rates: Keep track of how many people who interact with your nudges end up buying something, so you know what's working.
  • Time-Based Trends: Spot any changes in how your nudges perform over time, which can help you plan your promotions better.
Visual Representation:

Our easy-to-understand graphs and charts show you how your nudges are doing visually. Whether you like looking at pictures or numbers, our Persona Performance section has what you need.

Actionable Insights:

With these insights, you can make smart choices about how to improve your nudges, finding ways to make them work even better. With real-time data available, you’ll have everything you need to make your persona nudges as effective as possible.

Get Started Today:

Ready to boost your user engagement with persona nudges? Start using our dashboard now and begin your journey to success! Your website’s success starts with giving users the personalized experiences they want. With our dashboard, you’ll have all the tools you need to make your website the best it can be. Let us help you unlock all the possibilities!.

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Return on Ads Spend Optimizer

Boost your online ads ROAS with CausalFunnel technology. It’s designed to make your ads perform better, helping you get more leads, increase sales, and improve ROI..

Why Ads Optimizer?

CausalFunnel Ads Optimizer delivers better return on ads by reducing keyword costs and improving the conversion rate:

  • Drive traffic to the website through low-cost keywords and A/B Tests: The ads optimizer crawls SERPs to get you cost-effective traffic that converts.
  • Prime visitors in the ads: the visitors are primed for different incentives depending on their personas or segments when they see the ads.
  • Convert the visitors via nudges: With AI nudges, CausalFunnel can convert the onsite traffic more effectively.
  • Persona-based landing pages: the ads optimizer creates persona-specific landing pages for better personalization.
Ads Optimizer comes with some important features:

Craft personalized nudges to suit different types of visitors on your website:

  1. 1. Smart AI: Our AI learns about your ads traffic and helps make your website convert better.
  2. 2. Boost Conversions: It helps you turn more ads traffic into customers.
  3. 3. Ease of Use: You can use it with popular platforms like WordPress, Shopify, Magento, BigCommerce, etc.
  4. 4. Good for Everyone: Whether you’re a small business or a big company, CausalFunnel can help you.

How Ads Optimizer Work

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CausalFunnel’s AI does a few important things:

  • Predicts Needs: It can guess what your ads visitors want and show them the right things.
  • Personalized Experience: CausalFunnel can make each visitor's experience special.
  • Keeps Learning: Our AI is always learning and getting better.

Start Using CausalFunnel Today!

Want to give CausalFunnel a try? Sign up for a free trial and see how it can help you. Many businesses have already seen improvements with CausalFunnel. Don’t miss out on the chance to make your website even better. Sign up for your free trial today and see the difference CausalFunnel can make!:

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Unlocking Business Success with Customer Lifetime Value (LTV) Model

Welcome to the world of strategic business insights, where success isn’t just a dream but a carefully calculated journey. At the heart of this journey lies the Lifetime Value (LTV) model, a powerful tool revolutionizing how businesses perceive and interact with their customers.

Understanding LTV:

Our cutting-edge Persona Nudge Customization Dashboard can create personalized messages that really connect with your audience, driving up engagement and sales. Using our proprietary DeepID we are able to distinguish between returning and new anonymous visitors. Besides the usual user attributes, the AI discovers newer ones to boost personalization further
  • LTV is the crystal ball that predicts the future – specifically, the revenue a customer is expected to generate over their entire relationship with your company.
  • It's like having the ability to peer into the future and see the value each customer brings to your business. That's the magic of LTV.
The Math Behind the Magic:
  1. Crunch the numbers like average purchase value, purchase frequency, and customer retention rate.
  2. Unveil the hidden treasure trove of potential revenue within their customer base.
  3. Armed with this knowledge, strategic decisions become less guesswork and more precision engineering.
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Why LTV Matters:

Picture this: You have two customers. One makes occasional purchases, while the other is a loyal, repeat buyer. Which one would you prioritize? If you’re thinking the loyal customer, you’re right on the money – literally. LTV empowers businesses to identify and nurture high-value customers, ensuring resources are allocated where they matter most.

Embracing the Power of LTV

Strategic Decision-Making: :

With LTV as your guiding star, every decision becomes clearer. Whether it’s crafting targeted marketing campaigns, fine-tuning customer acquisition strategies, or enhancing retention efforts, LTV provides the roadmap to success. Say goodbye to shooting in the dark and hello to precision-guided business maneuvers.

Maximizing Customer Value:

In the vast ocean of customers, some are small fish, while others are whales. LTV helps you distinguish between the two, allowing you to prioritize efforts where they’ll yield the greatest returns. By focusing on maximizing the value of each customer, businesses can elevate their bottom line and sail towards sustainable growth.

Future-Proofing Your Business:

  • In an ever-evolving landscape, adaptability is key to survival.
  • By harnessing the power of LTV, businesses gain a competitive edge, not just for today but for the long haul.
  • With insights into future revenue streams, companies can steer their ship with confidence, navigating through turbulent waters with ease.
Conclusion:

In the game of business, knowledge is power, and LTV is your secret weapon. By unlocking the mysteries of customer value, businesses can chart a course towards prosperity, armed with the foresight to anticipate and capitalize on opportunities. So, are you ready to harness the power of LTV and unlock the door to success? The journey begins now.

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AI Shopping Buddy: Your Complete Solution

The goal of the anonymous visitor conversion product is to discover your lowest performing user clusters that we call personas and convert them via various incentives or persona nudges. Our AI is highly customized to your store hence it goes beyond the usual user cluster attributes such as geo-location, campaign parameters, referrers, marketing channels etc. Once new user clusters or personas are discovered, the product deploys A/B tests to convert them via various incentives. All this process can be controlled via our Persona Nudge Customization dashboard.

Your Personal Shopping Helper

Think about having someone always ready to help your website visitors, no matter the time. With AI Shopping Buddy, that’s exactly what you get. It’s a clever chatbot that fits right into your website’s chat window. It’s there to give quick answers and help visitors find what they’re looking for and in turn gather data and capture leads.
  • Quick Help: AI Shopping Buddy makes sure visitors can get help right away, without waiting around for someone to reply.
  • Quick Answers: The reply to a visitor’s question is a direct answer instead of first making them choose among various options.
  • Human Touch: If visitors want to talk to a real person, they can easily switch to your team for personalized help. This makes sure they have a smooth and friendly experience.
  • Easy to train and customize: The AI buddy is easy to train for customized replies specific to your website.
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Make Shopping More Personal

Understanding what your customers like and how they shop is really important. AI Shopping Buddy helps you figure out what your visitors are interested in, so you can offer them things they’ll love.

  • Learn from Data: AI Shopping Buddy collects info like what visitors look at and what they buy. This helps you understand what they're into and offer them stuff they're likely to buy.
  • Personalized Offers: Armed with this info, you can create special offers and deals for each visitor, making them feel like you're speaking directly to them.
  • Visitor Information Capture: During the chat session, the buddy also tries to get visitor email and phone number and passes it along to your marketing email campaigns.

Engage at the Right Time

Timing is key when it comes to online shopping. AI Shopping Buddy helps you spot when visitors are most interested, so you can reach out and offer help when they need it. Think of it as an online version of a store assistant that observes each visitor as they enter into the physical store and reaches out to them if they need help.

  • Keep an Eye Out: With AI Shopping Buddy's dashboard, you can see what visitors are up to on your site. This helps you know when to jump in and offer assistance.
  • Gentle Nudges: You can send little reminders and offers in the chat window to help visitors make a decision. It's like giving them a friendly push to buy something they like.
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Easy to Use, Easy to Grow

Getting started with AI Shopping Buddy is a piece of cake, and it grows with your business, no matter how big it gets.

  • Simple Setup: Setting up AI Shopping Buddy is quick and easy, so you can start helping your visitors right away.
  • Fits Your Needs: Whether you're just starting out or you've been in business for a while, AI Shopping Buddy is flexible enough to grow with you.

In summary, AI Shopping Buddy is more than just a chatbot – it’s your secret weapon for ecommerce success. From providing instant help to offering personalized recommendations, this clever tool helps you connect with your visitors and boost your sales. Try AI Shopping Buddy today and watch your online store thrive!

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PLUGINS

Explore Our Plugin Offerings by Platform

wordpress
WordPress App

CausalFunnel DataScience – Increase Conversion using AI and Data Science” is open source software. The following people have contributed to this plugin.

magento
Adobe Magento App

CausalFunnel DataScience – Increase Conversion using AI and Data Science” is open source software. The following people have contributed to this plugin.

shopify
Shopify App

CausalFunnel DataScience – Increase Conversion using AI and Data Science” is open source software. The following people have contributed to this plugin.

QUICK SUMMARY

Our tools and the types of businesses we have impacted

Our Client Business’s Industry

Our AI models have increased revenue for a wide variety of businesses and industries.

Our Tools and availabilities

Our AI platform is available for all websites.

Our Client Business’s Size

Our AI has benefited businesses that sell their products and services directly to consumers